A. account B. adjustable C. appliances D. capture E. decorations F. direct
G. experiment H. intended I. operated J. soulless K. squeeze
Golden Rules of Good Design
What makes good design? Over the years, designers and artists have been trying to 41 the essentials of good design. They have found that some sayings can help people understand the ideas of good design. There are four as follows.
Less is more. This saying is associated with the German-born architect Mies van der Rohe. In his Modernist view, beauty lies in simplicity and elegance, and the aim of the designer is to create solutions to problems through the most efficient means. Design should avoid unnecessary 42
More is not a bore. The American-born architect Robert Venturi concluded that if simplicity is done badly, the result is 43 design. Post-Modernist designers began to 44 with decoration and color again. Product design was heavily influenced by this view and can be seen in kitchen 45 such as ovens and kettles.
Fitness for purpose. Successful product design takes into consideration a product’s function, purpose, shape, form, color, and so on. The most important result for the user is that the product does what is 46 . For example, think of a(n) 47 desk lamp. It needs to be constructed from materials that will stand the heat of the lamp and regular adjustments by the user. It also needs to be stable. Most importantly, it needs to 48 light where it is needed.
From follows emotion. This phrase is associated with the German designer Hartmut Esslinger. He believes design must take into 49 the sensory side of our nature—sight, smell, touch and taste. These are as important as rational(理性的). When choosing everyday products such as toothpaste, we appreciate a cool-looking device that allows us to easily 50 the toothpaste onto our brush.
【答案】
41. D 42.E 43.J 44.G 45.C 46.H 47.B 48.F 49.A 50.K
【解析】
试题分析：本文属于说明文，告诉我们好的设计应包括四个黄金定律：简约、功能以及情感等等。
41. D 动词capture获得；捕获；本句中该词构成的不定式短语“to capture.....”作为动词try的宾语。句意：多年以来，设计师和艺术家一直都在努力搞清楚好的设计的本质。
42.E 名词decorations 装饰，该词在句中作为动词avoid的宾语。本段的主题是“Less is more”倡导装修设计的简单化。句意：设计应该避免不必要的装饰物。
43.J 形容词soulless 没有灵魂的；该词在本句中做定语修饰名词design。根据前半句“The American-born architect Robert Venturi concluded that if simplicity is done badly...”可知美国建筑家Robert Venturi总结过，如果简约没有做好，那么这样的设计就是没有灵魂的；
44.G 动词短语experiment with试用，用...做实验；句意：后现代主义设计师们再一次开始试验装饰和颜色。
45.C 名词appliance电器，电器工具；该词可由后面列举的例子“ovens and kettles烤箱和水壶”推理，指厨房电器等物品。
46.H 形容词intended预期的；本句中该词和系动词is构成系表结构。句意：对用户来说最重要的是产品达到了预期的效果。
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